Head Of Brand

Domestic & General

Wimbledon, United Kingdom
Competitive; not specified; not specified
Brand strategy definition and delivery
Brand architecture and positioning
Integrated communications strategy
This senior brand leader role is accountable for defining, building, governing, and activating the company’s brand at an enterprise level, owning the brand strategy, evolution, positioning, and identity system

Job Summary

  • This senior brand leader role is accountable for defining, building, governing, and activating the company’s brand at an enterprise level, owning the brand strategy, evolution, positioning, and identity system.
  • Key responsibilities include defining and delivering the global brand and campaigning strategy, owning the organization’s brand architecture, positioning, narrative, and tone of voice, and managing budget ownership.
  • The company offers a competitive salary and bonus, 25 days annual leave plus bank holidays, training opportunities, health cash plan, pension scheme, life assurance, and a dedicated online benefit portal.

Matching Summary

This senior brand leader role is accountable for defining, building, governing, and activating the company’s brand at an enterprise level, owning the brand strategy, evolution, positioning, and identity system.

Salary

Competitive; Not specified; Not specified

Skills & Requirements

Must-have

  • brand strategy definition and delivery
  • brand architecture and positioning
  • integrated communications strategy
  • digital brand delivery
  • brand equity measurement
  • stakeholder management and influence
  • team leadership and development

Nice-to-have

  • driving commercial performance
  • customer trust and culture embedding
  • balancing creativity with business outcomes
  • advising leaders during change
  • eco and social volunteering opportunities

Key Requirements

  • Brand repositioning experience
  • Advanced integrated communications strategy
  • Strong digital space knowledge
  • Proficiency in Brand Equity
  • Commercial acumen
  • Proven stakeholder navigation
  • Audience insight and messaging frameworks

Work Rights

Not specified

Tailored Resume

Cover Letter