Director, Marketing - Copd

Astrazeneca

$193,898 to $290,847; not specified; qualified ret...
Not specified (assumed on-site or hybrid based on role responsibilities).
Us brand strategy development
Pre-launch and launch execution
Campaign marketing
AstraZeneca is seeking a Director of Marketing for their COPD brand strategy, responsible for leading the development and execution of marketing initiatives in the U.S. This role requires strong leadership skills, market experience in launching biologics, and a focus on delivering measurable outcomes through collaboration and strategic planning

Job Summary

  • Lead the development and implementation of the US pre-launch and promotional activity plan, ensuring quality, compliance, and measurable impact.
  • Engage closely with local marketing teams to ensure flawless, aligned execution of the promotional plan; collect and synthesize market feedback to refine guidance.
  • Manage day-to-day agency briefs, timelines, and deliverables; support PO creation, budget tracking, and investment reporting.

Matching Summary

Match Score: 85

AstraZeneca is seeking a Director of Marketing for their COPD brand strategy, responsible for leading the development and execution of marketing initiatives in the U.S. This role requires strong leadership skills, market experience in launching biologics, and a focus on delivering measurable outcomes through collaboration and strategic planning.

Salary

$193,898 to $290,847; Not specified; Qualified retirement programs, paid time off, health, dental, and vision coverage

Skills & Requirements

Must-have

  • US brand strategy development
  • pre-launch and launch execution
  • campaign marketing
  • market research
  • external environment understanding
  • agency and budget management
  • performance tracking

Nice-to-have

  • people leadership experience
  • motivate cross functional partners
  • guide country teams
  • pragmatic solutions
  • AI enabled ways of working

Key Requirements

  • Bachelor’s degree required
  • Strong in-market experience launching biologics
  • Specialty care experience required
  • Demonstrated experience leading marketing campaign implementation
  • In-depth understanding of commercial strategy
  • Proven experience engaging external customers

Work Rights

Not specified

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