The VP, Analytics role is part of the India Analytics Hub, partnering with US Marketing Measurement and Optimization leaders to own the H&W marketing measurement & optimization roadmap
Job Summary
The VP, Analytics role is part of the India Analytics Hub, partnering with US Marketing Measurement and Optimization leaders to own the H&W marketing measurement & optimization roadmap.
Responsibilities include developing and implementing a detailed analytics roadmap, designing scalable measurement tools, and leading optimization activities to drive adoption and actionable insights.
The company offers best-in-class employee benefits, career advancement, upskilling opportunities, and flexibility in work arrangements, with specific work hours required to align with US teams.
Matching Summary
The VP, Analytics role is part of the India Analytics Hub, partnering with US Marketing Measurement and Optimization leaders to own the H&W marketing measurement & optimization roadmap.
Skills & Requirements
Must-have
Marketing measurement and optimization
Campaign effectiveness and ROMI
SQL/SAS and complex data handling
BI tools (Power BI, Tableau)
Statistical methods and A/B testing
Team management and leadership
Nice-to-have
Retail lending marketing analytics
Thought leadership and framework solutioning
Python and R in cloud environments
Innovative mindset for capability improvement
Key Requirements
8+ years analytics/data science experience (or 10+ years without degree)