Performance Marketing Manager

Capital One

Mclean, US
Not specified; not specified; not specified
On-site
Paid search campaign management
Affiliate channel strategy
Digital account opening growth
Capital One is seeking a Performance Marketing Manager for its Small Business Bank to lead marketing initiatives aimed at driving growth through digital account openings. The role focuses on enhancing brand awareness and customer acquisition across various digital channels

Job Summary

  • The Performance Marketing team drives acquisitions and brand awareness for Capital One's Small Business Bank through a robust suite of channels.
  • This role is at the forefront of SBB's national growth strategy powered by the digital account opening rollout.
  • The position involves managing paid and unpaid search, display, paid social, email, and in-app messaging to propel business growth.

Matching Summary

Match Score: 85

Capital One is seeking a Performance Marketing Manager for its Small Business Bank to lead marketing initiatives aimed at driving growth through digital account openings. The role focuses on enhancing brand awareness and customer acquisition across various digital channels.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • Paid search campaign management
  • Affiliate channel strategy
  • Digital account opening growth
  • Brand awareness initiatives
  • Email and in-app messaging

Nice-to-have

  • National rollout experience
  • Small business banking domain
  • Cross-channel integration skills

Key Requirements

  • Experience with performance marketing channels
  • Background in financial services or banking
  • Proven track record in digital acquisition

Work Rights

Not specified

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