Paid Media Lead - Sales Market Denmark & Norway

H&M Group

København, Denmark
Not specified; not specified; staff discount card ...
On-site
5-7 years digital marketing experience
Proven track record managing large media budgets
Strong paid media expertise across full funnel
H&M Group is seeking a Paid Media Lead for their Sales Market in Denmark and Norway. The role focuses on aligning global and local paid media strategies with commercial goals, managing agency collaborations, and optimizing performance across channels

Job Summary

  • The role involves leading the formulation of full-funnel media plans aligned with commercial goals and the QCP process.
  • Candidates must have a proven track record in managing large media budgets and driving ROI-focused campaigns.
  • Employees receive an attractive staff discount card usable on all H&M Group brands including COS, Weekday, and Monki.

Matching Summary

Match Score: 85

H&M Group is seeking a Paid Media Lead for their Sales Market in Denmark and Norway. The role focuses on aligning global and local paid media strategies with commercial goals, managing agency collaborations, and optimizing performance across channels.

Salary

Not specified; Not specified; Staff discount card and H&M Incentive Program (HIP)

Skills & Requirements

Must-have

  • 5-7 years digital marketing experience
  • Proven track record managing large media budgets
  • Strong paid media expertise across full funnel
  • Experience collaborating with global and local agencies
  • Analytical and data-driven mindset

Nice-to-have

  • Commercial mindset with focus on ROI
  • Strong stakeholder management skills
  • Background in fashion or retail industry
  • Experience with H&M Group brands

Key Requirements

  • 5–7 years' experience in digital marketing
  • Degree in Marketing, Comms., Business or related field
  • Solid experience collaborating with agencies

Work Rights

Not specified

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