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The Senior Coordinator for Sales, Marketing & Brand Experience at MLB is focused on enhancing brand awareness and driving revenue through comprehensive marketing and retail strategies. This role involves strategic planning and hands-on execution across various business channels, emphasizing community engagement and brand representation.
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Job Summary
The role drives revenue growth and brand awareness by executing marketing strategies across all business channels.
Candidates will manage corporate partnerships, retail operations, and community outreach while ensuring consistent brand representation.
This position serves as both a strategic planner and active operator directly managing day-to-day activities at the Jackie Robinson Training Complex.
Matching Summary
Match Score: 75
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The Senior Coordinator for Sales, Marketing & Brand Experience at MLB is focused on enhancing brand awareness and driving revenue through comprehensive marketing and retail strategies. This role involves strategic planning and hands-on execution across various business channels, emphasizing community engagement and brand representation.
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Skills & Requirements
Must-have
Develop annual marketing plan and budget
Manage social media channels and content
Lead corporate partnership sales initiatives
Oversee retail operations and inventory management
Coordinate event execution and brand activation
Nice-to-have
Strong collaboration with central MLB teams
Experience in youth engagement programs
Ability to work on-site during events
Knowledge of CRM and POS systems
Passion for diversity and inclusion mission
Key Requirements
Proven experience in marketing strategy development
Background in sales and corporate partnership negotiations
Retail operations and merchandising management experience