Senior Director, Relationship Marketing Strategy (insurance/wealth Mgmt B2b)

Merkle

New York, New York, US
$136,000-$185,000 py
Fully remote
Data-driven marketing
Customer lifecycle understanding
Strategic omni-channel marketing plans
As the Senior Director, Relationship Marketing Strategy, supporting an Insurance/Wealth Management client in the B2B space, you will report into the VP, Relationship Marketing Strategy and join a team of experienced marketers

Job Summary

  • As the Senior Director, Relationship Marketing Strategy, supporting an Insurance/Wealth Management client in the B2B space, you will report into the VP, Relationship Marketing Strategy and join a team of experienced marketers.
  • You will lead the building, development, and delivery of strategic omni-channel marketing plans and be a subject matter expert translating new technology into new marketing ideas for the client.
  • The annual base salary range for this position is $136,000-$185,000, and benefits include medical, vision, and dental insurance, life insurance, 401k, and flexible paid time off.

Matching Summary

As the Senior Director, Relationship Marketing Strategy, supporting an Insurance/Wealth Management client in the B2B space, you will report into the VP, Relationship Marketing Strategy and join a team of experienced marketers.

Salary

$136,000-$185,000

Skills & Requirements

Must-have

  • data-driven marketing
  • customer lifecycle understanding
  • strategic omni-channel marketing plans
  • 1st party data marketing and CRM
  • client relationship development

Nice-to-have

  • analytic and creative thinking
  • meaningful client value delivery
  • high intellectual curiosity
  • drive, determination, and persuasion

Key Requirements

  • 10+ years of experience in data driven marketing
  • 5+ years working in an agency or consulting firm
  • Bachelor’s Degree required
  • Experience with Wealth Management or Group Insurance clients in B2B

Work Rights

Not specified

Tailored Resume

Cover Letter