Base: $100,080 to $190,080 (varies by location); b...
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Sql proficiency required
Power bi dashboard creation
B2b marketing analytics experience
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Kyndryl is seeking a Senior Lead for Marketing Performance Analytics & Revenue Operations to drive insights across their B2B marketing organization. The ideal candidate will possess strong analytical skills, manage a small team, and leverage data to enhance marketing efficiency and ROI.
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Job Summary
This strategic role is responsible for driving insight generation across the B2B marketing organization by analyzing performance across email, events, paid media, and digital programs.
The position involves overseeing a small team of analysts while partnering with engineering teams to improve data flows, models, and quality across CRM and marketing platforms.
Kyndryl offers a comprehensive benefits package including medical coverage, retirement benefits, and access to industry certifications from Microsoft, Google, and Amazon.
Matching Summary
Match Score: 75
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Kyndryl is seeking a Senior Lead for Marketing Performance Analytics & Revenue Operations to drive insights across their B2B marketing organization. The ideal candidate will possess strong analytical skills, manage a small team, and leverage data to enhance marketing efficiency and ROI.
**
Salary
Base: $100,080 to $190,080 (varies by location); Bonus: Eligible for discretionary annual bonus program; Benefits: Medical, dental, disability, retirement, paid leave
Skills & Requirements
Must-have
SQL proficiency required
Power BI dashboard creation
B2B marketing analytics experience
Multi-touch attribution expertise
CRM platform knowledge (Marketo)
Team management of analysts
Nice-to-have
Strong data storytelling skills
Ability to work autonomously
Deep commitment to business growth
Experience with ABM segmentation
LTV and cohort model development
Key Requirements
Bachelor's or Master's degree in Analytics, Data Science, Business, Economics
5+ years of experience in B2B marketing analytics or revenue analytics
Proficiency in SQL and Power BI
Experience with Marketo, CJA, Atlas, or similar CRM/Marketing platforms