Assistant Manager, Email and Loyalty Marketing

SOURCEO PTE. LTD.

Singapore, Singapore
Not specified (assumed to be hybrid or fully remote based on industry standards).
Loyalty programme management experience
Crm and marketing automation systems
Lifecycle strategy execution
SOURCEO PTE. LTD. is seeking an Assistant Manager for Email and Loyalty Marketing to enhance their membership and loyalty ecosystem. The role involves executing lifecycle marketing strategies, managing loyalty programs, and collaborating with various departments to boost member engagement and commercial performance

Job Summary

  • This role is responsible for executing lifecycle strategies to improve member engagement and drive commercial performance.
  • The successful candidate will build and optimize automated lifecycle journeys across onboarding, pre-stay, post-stay, and win-back triggers.
  • You will work closely with senior stakeholders across marketing, revenue, operations, and finance to strengthen member acquisition and retention.

Matching Summary

Match Score: 85

SOURCEO PTE. LTD. is seeking an Assistant Manager for Email and Loyalty Marketing to enhance their membership and loyalty ecosystem. The role involves executing lifecycle marketing strategies, managing loyalty programs, and collaborating with various departments to boost member engagement and commercial performance.

Skills & Requirements

Must-have

  • Loyalty programme management experience
  • CRM and marketing automation systems
  • Lifecycle strategy execution

Nice-to-have

  • Strong copywriting skills
  • Cross-functional collaboration ability
  • Competitor benchmarking knowledge

Key Requirements

  • Degree in Business, Marketing, or Hospitality
  • 4-6 years of loyalty programme management experience
  • Hands-on experience with CRM systems

Work Rights

Not specified

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