Audience & Crm Platform Lead, International

Live Nation

Farringdon, London, United Kingdom
**
Salesforce marketing cloud experience
Customer data model expertise
Platform roadmap ownership
** Live Nation is seeking an Audience & CRM Platform Lead to enhance its Salesforce ecosystem for international marketing automation and audience engagement. The role focuses on data governance and platform evolution, requiring a blend of technical expertise in CRM systems and strong cross-functional collaboration skills. **

Job Summary

  • This role owns the evolution of the Salesforce Core & Marketing Cloud ecosystem supporting marketing automation across Live Nation's international venues.
  • The position requires defining scalable frameworks for customer data activation and driving platform governance to ensure CRM operates as a growth engine.
  • Employees enjoy impressive benefits including unlimited annual leave, complimentary coffee, onsite gym equipment, and tickets to shows and festivals.

Matching Summary

Match Score: 75

** Live Nation is seeking an Audience & CRM Platform Lead to enhance its Salesforce ecosystem for international marketing automation and audience engagement. The role focuses on data governance and platform evolution, requiring a blend of technical expertise in CRM systems and strong cross-functional collaboration skills. **

Skills & Requirements

Must-have

  • Salesforce Marketing Cloud experience
  • Customer data model expertise
  • Platform roadmap ownership
  • Multi-market operating models
  • Identity resolution knowledge

Nice-to-have

  • Federated multi-market experience
  • Cross-functional partnership skills
  • Self-motivated delivery style
  • Excellent attention to detail

Key Requirements

  • Proven experience building or transforming CRM platforms
  • Experience with enterprise CRM/mar tech platforms
  • Ability to manage technical delivery partners and agencies

Work Rights

Not specified

Tailored Resume

Cover Letter