Senior Director, Relationship Marketing Strategy (insurance/wealth Mgmt B2b)

Merkle

New York, New York, USA
Base: $136,000-$185,000; bonus/equity: discretiona...
Fully remote
Data-driven marketing
Customer lifecycle understanding
Strategic omni-channel marketing plans
As the Senior Director, Relationship Marketing Strategy, supporting an Insurance/Wealth Management client in the B2B space, you will be a key member of our client account team and will ensure that the programs we execute are based on a deep understanding of our client’s business and strategic objectives

Job Summary

  • As the Senior Director, Relationship Marketing Strategy, supporting an Insurance/Wealth Management client in the B2B space, you will be a key member of our client account team and will ensure that the programs we execute are based on a deep understanding of our client’s business and strategic objectives.
  • You will lead the building, development, and delivery of strategic omni-channel marketing plans and be a subject matter expert, translating new technology into new marketing ideas for the client.
  • We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society.

Matching Summary

As the Senior Director, Relationship Marketing Strategy, supporting an Insurance/Wealth Management client in the B2B space, you will be a key member of our client account team and will ensure that the programs we execute are based on a deep understanding of our client’s business and strategic objectives.

Salary

Base: $136,000-$185,000; Bonus/Equity: discretionary incentive compensation; Benefits: Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave

Skills & Requirements

Must-have

  • data-driven marketing
  • customer lifecycle understanding
  • strategic omni-channel marketing plans
  • 1st party data marketing and CRM
  • client relationship development

Nice-to-have

  • analytic and creative thinking
  • meaningful client value delivery
  • thrives in matrixed organization
  • high intellectual curiosity
  • force for good mindset

Key Requirements

  • 10+ years in data driven marketing
  • 5+ years in agency or consulting
  • Bachelor's Degree required
  • Experience with Wealth Management or Group Insurance clients

Work Rights

Not specified

Tailored Resume

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