Senior Marketing Manager

Unloan

Australia
Hybrid (at least half of the time in-office, with flexible working options available)
Performance marketing channels
Google ads and paid social
Dsp and above-the-line executions
Unloan, a digital home loan company backed by Commonwealth Bank, seeks a Senior Marketing Manager to enhance its digital acquisition efforts. The ideal candidate will have extensive experience in performance marketing, managing large campaigns, and a strong analytical background to drive high-quality home loan applications

Job Summary

  • We are seeking a highly experienced, highly driven and data-oriented Senior Marketing Manager to own and optimise our advertising channels, our tech stack, and the partners we work with.
  • You will be responsible for driving high-quality home loan applications by executing sophisticated campaigns across a broad marketing mix, but with a heavy focus on performance.
  • We support our people with the flexibility to balance where work is done with at least half their time each month connecting in office.

Matching Summary

Match Score: 85

Unloan, a digital home loan company backed by Commonwealth Bank, seeks a Senior Marketing Manager to enhance its digital acquisition efforts. The ideal candidate will have extensive experience in performance marketing, managing large campaigns, and a strong analytical background to drive high-quality home loan applications.

Skills & Requirements

Must-have

  • Performance marketing channels
  • Google Ads and Paid Social
  • DSP and above-the-line executions
  • Multi-million dollar media budget
  • Cost Per Acquisition (CPA) targets
  • Data mapping and technical implementation
  • Client-side and server-side tagging
  • Attribution and lift studies
  • Google Tag Manager, Funnel, Data Studio
  • Negotiating and reviewing legal contracts

Nice-to-have

  • Innovative and boundary pushing
  • Commercially minded expert
  • Agility of a fintech startup
  • Sound knowledge in SEO/AEO
  • HTML or SQL core technical skills

Key Requirements

  • 5+ years of experience
  • High growth fintech/financial services experience
  • Proven track record hitting CPA/ROAS targets
  • Exceptional analytical skills
  • End-to-end technical capability in tagging
  • Strong communication skills
  • Manage existing affiliates network

Work Rights

Not specified

Tailored Resume

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