Dorset Council is seeking a Senior Communications Officer with extensive digital marketing experience to lead and enhance their digital communications and marketing strategies. The ideal candidate will be skilled in managing social media, email marketing, and performance analytics, while also providing mentorship and support to colleagues
Job Summary
This role involves leading the planning, delivery, and continuous improvement of digital communications across multiple platforms including social media and email marketing.
The successful candidate will provide editorial oversight, manage risk, and use analytics tools to optimize audience engagement and support informed recommendations.
Employees will work on meaningful campaigns that make a real difference while receiving training, development opportunities, and access to a range of benefits.
Matching Summary
Match Score: 85
Dorset Council is seeking a Senior Communications Officer with extensive digital marketing experience to lead and enhance their digital communications and marketing strategies. The ideal candidate will be skilled in managing social media, email marketing, and performance analytics, while also providing mentorship and support to colleagues.
Skills & Requirements
Must-have
Senior digital marketing expertise
Social media management experience
Paid advertising campaign planning
Google Analytics proficiency
Facebook Ad Manager knowledge
Data-driven performance analysis
Strategic content curation
Nice-to-have
Local government procurement systems
Political awareness
Mentoring and upskilling colleagues
Values-driven motivation
Excellent writing skills
Key Requirements
Proven experience in multi-channel digital campaigns
Confidence using dashboards and monitoring tools
UK Right to Work verification required
Vehicle or suitable transport available for travel