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The Associate Director of Digital Marketing Customer Engagement Planning & Measurement at Vetamc will lead omnichannel marketing efforts, leveraging consumer insights to optimize engagement strategies. This hybrid role requires extensive experience in strategic marketing, particularly in the pharmaceutical or healthcare sectors.
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Job Summary
The Associate Director, Digital Marketing, Customer & Engagement Planning and Measurement will lead Omnichannel go-to-market efforts and work with analytic professionals and external agencies.
Key responsibilities include leveraging business strategy and consumer insights to develop omnichannel go-to-market strategies and longitudinal engagement plans.
The salary range for this role is $142,400.00 - $224,100.00, with eligibility for annual bonus and long-term incentive, and a comprehensive benefits package.
Matching Summary
Match Score: 75
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The Associate Director of Digital Marketing Customer Engagement Planning & Measurement at Vetamc will lead omnichannel marketing efforts, leveraging consumer insights to optimize engagement strategies. This hybrid role requires extensive experience in strategic marketing, particularly in the pharmaceutical or healthcare sectors.
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Salary
Base: $142,400.00 - $224,100.00; Bonus/Equity: Annual bonus and long-term incentive, if applicable; Benefits: Medical, dental, vision healthcare and other insurance benefits, retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days.
Skills & Requirements
Must-have
Omnichannel go-to-market strategies
Consumer digital strategy/execution
Data-driven insights
Agile setting
Longitudinal engagement plans
Nice-to-have
Innovative mindset
Adaptive to change
Experimentation and risk taking
Collaboration with stakeholders
Key Requirements
Minimum of seven (7) years of strategic marketing and campaign design experience