Campaign Specialist

Dentsu

Nanjing, China
Hybrid
Campaign activation across multiple channels
Sfmc and approved email platform proficiency
Data segmentation and validation skills
Dentsu is seeking a Campaign Specialist to execute multi-channel campaign activations in Nanjing, China. The role requires experience in campaign operations and proficiency in CRM systems, with a strong emphasis on coordination, attention to detail, and communication skills

Job Summary

  • The role involves executing campaign activations across diverse channels including email, messaging apps, and surveys.
  • Candidates must ensure strict adherence to compliance requirements while managing data segmentation and audience lists.
  • The position requires acting as the primary point of contact for stakeholders during the handover from planning to execution.

Matching Summary

Match Score: 85

Dentsu is seeking a Campaign Specialist to execute multi-channel campaign activations in Nanjing, China. The role requires experience in campaign operations and proficiency in CRM systems, with a strong emphasis on coordination, attention to detail, and communication skills.

Skills & Requirements

Must-have

  • Campaign activation across multiple channels
  • SFMC and approved email platform proficiency
  • Data segmentation and validation skills
  • Pre-launch testing and quality assurance
  • Post-campaign reporting and documentation

Nice-to-have

  • Experience with LINE and Kakao messaging platforms
  • Survey setup within CRM systems
  • Strong coordination with CX planning teams
  • Proficiency in Microsoft Copilot tools
  • Cantonese language capability

Key Requirements

  • Reading and writing proficiency in Traditional Chinese and English
  • Spoken fluency in Mandarin and English
  • Experience in campaign operations or digital marketing execution

Work Rights

Not specified

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