Sr. Demand Generation Manager

Workday

Home Office, USA
Base: $115,200 usd - $204,700 usd; bonus/equity: m...
Fully remote
Demand generation strategy
Revenue tracking
Campaign execution and data hygiene
Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly

Job Summary

  • Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly.
  • Lead email, media, paid programs: demand multi-channel integrated, for reporting) optimization, launch, build, (strategy, lifecycle campaign).
  • Deliver weekly demand generation performance summaries and maintain a live dashboard tracking campaign KPIs: impressions, MQLs, pipeline influenced, conversion rates.

Matching Summary

Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly.

Salary

Base: $115,200 USD - $204,700 USD; Bonus/Equity: May be eligible for bonus plan or commission/bonus and annual stock grants; Benefits: Comprehensive benefits package

Skills & Requirements

Must-have

  • Demand generation strategy
  • Revenue tracking
  • Campaign execution and data hygiene
  • Strategic planning and campaign planning
  • Webinar and field event ownership

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Cross-functional collaboration
  • Proactive communication cadence

Key Requirements

  • 8+ years of experience with demand generation
  • 8+ years of experience in revenue tracking
  • Extensive experience in end-to-end ownership of webinars and field events
  • Proficiency in campaign execution and data hygiene
  • Experience in strategic planning and campaign planning

Work Rights

Not specified

Tailored Resume

Cover Letter