Director, Marketing Analytics

Aristocrat

Las Vegas, NV, United States
Base: $166,572 - $309,349; bonus/equity: not speci...
Marketing measurement frameworks
Advanced marketing models
Zero-based marketing budgets
Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units

Job Summary

  • Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units.
  • Develop, evolve, and maintain advanced marketing models, including zero-based budgeting frameworks, investment allocation models, attribution approaches, and scenario planning tools.
  • This position offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a 401(k) plan with employer matching.

Matching Summary

Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units.

Salary

Base: $166,572 - $309,349; Bonus/Equity: Not specified; Benefits: Comprehensive benefits package

Skills & Requirements

Must-have

  • Marketing measurement frameworks
  • Advanced marketing models
  • Zero-based marketing budgets
  • Data integration across platforms
  • Executive communication skills

Nice-to-have

  • Leading high-performing teams
  • Adopting emerging technologies
  • Operating in regulated environments
  • Challenging assumptions

Key Requirements

  • 10+ years of experience in marketing analytics
  • Proven experience building measurement frameworks
  • Strong financial and quantitative competence
  • Ability to connect disparate systems and data
  • Deep experience with marketing platforms
  • Bachelor’s degree or equivalent experience

Work Rights

Authorized to work in the US

Tailored Resume

Cover Letter