Not specified; not specified; comprehensive medica...
On-site
Email and sms campaign management
Lifecycle marketing automation
Klaviyo or hubspot platform experience
Trove Brands is seeking an Associate Email Marketing Manager to enhance their direct-to-consumer business for the Owala brand. The ideal candidate should have a strong background in email and lifecycle marketing, with a focus on data-driven strategy and execution
Job Summary
This role supports the growth of the Owala direct-to-consumer business through strategic lifecycle marketing and customer engagement initiatives.
Candidates will manage automated flows including welcome, abandoned cart, and post-purchase programs while optimizing performance via A/B testing.
The company offers a fully equipped fitness center, yoga studio, meditation room, and comprehensive medical and 401k benefits.
Matching Summary
Match Score: 85
Trove Brands is seeking an Associate Email Marketing Manager to enhance their direct-to-consumer business for the Owala brand. The ideal candidate should have a strong background in email and lifecycle marketing, with a focus on data-driven strategy and execution.
Salary
Not specified; Not specified; Comprehensive medical, dental, vision, 401k matching, PTO, and on-site amenities included
Skills & Requirements
Must-have
Email and SMS campaign management
Lifecycle marketing automation
Klaviyo or HubSpot platform experience
A/B testing and performance optimization
Audience segmentation strategies
Google Analytics proficiency
Nice-to-have
Strong cross-functional collaboration skills
Experience in fast-paced DTC environments
Data-driven mindset for customer retention
Creative content development partnership
Key Requirements
Bachelor's degree in Marketing, Business, or related field
3–5 years of email or lifecycle marketing experience
Proficiency with Klaviyo, HubSpot, or similar tools
Experience with Google Analytics or reporting platforms