The role involves planning, launching, and optimizing digital campaigns for local and regional customers through Nexstar's platforms
Job Summary
The role involves planning, launching, and optimizing digital campaigns for local and regional customers through Nexstar's platforms.
Candidates must provide monthly campaign reporting and participate in high-level client meetings as a digital expert.
The position requires significant knowledge of web analytics tools like Google Analytics and the ability to measure KPIs such as leads and conversions.
Matching Summary
The role involves planning, launching, and optimizing digital campaigns for local and regional customers through Nexstar's platforms.
Skills & Requirements
Must-have
1+ years digital marketing experience
DSP campaign launching and optimization
Monthly digital reporting compilation
Google Analytics or Adobe Analytics knowledge
KPI attribution marketing measurement
Nice-to-have
Client-facing meeting participation
Fast-paced deadline oriented work style
Consultative collaboration process
Strong organizational skills
Self-starter with enthusiasm
Key Requirements
1+ years of digital marketing experience
Experience with Amazon DSP, The Trade Desk, or Google
Solid knowledge of Google Analytics or Adobe Analytics