Associate Director, Creator Partnerships - Factor

HelloFresh

New York, NY, United States
Competitive salary; 401k with compyny match that v...
On-site
5-8 years influencer marketing experience
2+ years people management role
Six to seven-figure budget ownership
This role serves as the single point of ownership for all influencer-driven customer acquisition for the Factor brand across multiple platforms

Job Summary

  • This role serves as the single point of ownership for all influencer-driven customer acquisition for the Factor brand across multiple platforms.
  • The successful candidate will lead the strategic transition from agency-managed spend to in-house Direct Booking at scale while managing a team of 2-4 associates.
  • Candidates must own the full P&L for the influencer program with a target of delivering 18,000+ conversions by Q1 2027.

Matching Summary

This role serves as the single point of ownership for all influencer-driven customer acquisition for the Factor brand across multiple platforms.

Salary

Competitive salary; 401k with company match that vests immediately upon participation; Not specified

Skills & Requirements

Must-have

  • 5-8 years influencer marketing experience
  • 2+ years people management role
  • Six to seven-figure budget ownership
  • Transitioning from agency to in-house
  • Deep expertise Instagram YouTube Streaming

Nice-to-have

  • DTC meal-kit or subscription commerce background
  • Partnership ads workflow familiarity
  • Strong negotiation usage rights skills
  • Data-driven channel strategy mindset

Key Requirements

  • 5-8 years experience in influencer marketing
  • At least 2 years in a people-management role
  • Proven track record managing six to seven-figure budgets

Work Rights

Not specified

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