Marketing Automation Strategist

Aristocrat Technologies Australia Pty Ltd

Boston, MA, United States
$81,200 - $150,800 py; not specified; health, dent...
Hybrid
Marketing automation platform experience
Lifecycle marketing strategy
Behavioral targeting
Join Aristocrat as a Marketing Automation Strategist to drive customer engagement, personalization, and revenue growth for the Massachusett's Lottery’s iLottery program

Job Summary

  • Join Aristocrat as a Marketing Automation Strategist to drive customer engagement, personalization, and revenue growth for the Massachusett's Lottery’s iLottery program.
  • Take full responsibility for the complete marketing automation and lifecycle approach, composing, building, and optimizing automated workflows across multiple channels.
  • This position offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a 401(k) plan with employer matching.

Matching Summary

Join Aristocrat as a Marketing Automation Strategist to drive customer engagement, personalization, and revenue growth for the Massachusett's Lottery’s iLottery program.

Salary

$81,200 - $150,800 per year; Not specified; Health, dental, vision insurance, PTO, 401(k) with match

Skills & Requirements

Must-have

  • Marketing automation platform experience
  • Lifecycle marketing strategy
  • Behavioral targeting
  • Campaign experimentation
  • Predictive modeling
  • Data-driven customer journeys

Nice-to-have

  • Innovation and collaboration culture
  • Proactive and self-directed
  • Strong analytical skills
  • Excellent communication skills

Key Requirements

  • 5+ years of experience
  • Bachelor's degree in Marketing, Business, Communications, or related field
  • Bloomreach Engagement or similar platform expertise
  • Proficiency with Jinja or similar templating logic
  • Authorized to work in the US without sponsorship

Work Rights

Authorized to work without sponsorship

Tailored Resume

Cover Letter