You ensure that customer plans are developed and executed by supporting the delivery of strategies and tactics for growth
Job Summary
You ensure that customer plans are developed and executed by supporting the delivery of strategies and tactics for growth.
This role acts as a strategic bridge between Marketing and Sales, ensuring brands are lived and executed with excellence in all channels of the country.
Adapt the regional and brand strategy to the needs and dynamics of the local market, ensuring the correct execution of the 4Ps: product, price, point of sale, and promotion.
Matching Summary
You ensure that customer plans are developed and executed by supporting the delivery of strategies and tactics for growth.
Skills & Requirements
Must-have
category annual plans
market dynamics / consumer insights
business metrics and financial drivers
execution excellence at point of sale
competition's commercial activity
channel point of sale information
maximize sell-out
increase shopper conversion
efficient investment
Nice-to-have
future-focused mindset
curious about industry trends
digital solutions and innovation
resilience to hold an alternative point of view
Key Requirements
Professional in Business Administration, Marketing, Industrial Engineering or related fields
Minimum 5 years in Trade Marketing, Sales or Customer Development positions
Previous experience in mass consumption categories (MT) or retail is highly desirable
Proficiency in commercial planning and execution measurement tools
Budget management and initiative profitability evaluation
Excellent communication, negotiation and interpersonal skills
Strategic mindset with a focus on execution and results orientation
Analytical skills and data-driven decision-making
Focus on results, impeccable execution and change management