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Procter & Gamble is seeking a Senior Media and Trial Manager in Johannesburg, South Africa, to lead their commerce media and CRM strategies, blending digital marketing expertise with e-commerce growth. The ideal candidate will possess strong analytical skills and a proven track record in managing media campaigns, with a focus on driving brand impact and sales conversion.
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Job Summary
This role requires a visionary leader to spearhead commerce media, retail media, and CRM strategies for globally recognized brands.
The ideal candidate will blend strategic planning with hands-on execution across platforms like Google, TikTok, META, and major South African retailers.
Candidates must possess strong analytical skills to define KPIs, monitor campaign effectiveness, and translate complex data into actionable improvements.
Matching Summary
Match Score: 75
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Procter & Gamble is seeking a Senior Media and Trial Manager in Johannesburg, South Africa, to lead their commerce media and CRM strategies, blending digital marketing expertise with e-commerce growth. The ideal candidate will possess strong analytical skills and a proven track record in managing media campaigns, with a focus on driving brand impact and sales conversion.
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Salary
Competitive salary; Performance-based bonuses; Comprehensive benefits package including health and retirement plans
Skills & Requirements
Must-have
6 years digital marketing experience
Retail media campaign management
CRM program execution and leadership
Full funnel digital strategy development
Google Analytics and Meta Ads expertise
Nice-to-have
FMCG or retail industry background
Attribution modeling knowledge
Programmatic advertising proficiency
A/B testing and data translation skills
Innovation and trendspotting capability
Key Requirements
Bachelor's or Master's degree in Marketing or Business