Senior Manager, Segment Campaign Strategy

Greenhouse

Anywhere In The United States, United States
On-site
B2b demand generation experience
Account-based marketing (abm) strategy
Full funnel campaign architecture
Greenhouse is seeking a Senior Manager for Segment Campaign Strategy to lead data-driven marketing initiatives for priority segments, ensuring cohesive campaign strategies that align with revenue goals. The role emphasizes collaboration across multiple teams and requires a strong background in B2B marketing, particularly within SaaS

Job Summary

  • Greenhouse is seeking a Senior Manager to lead segment campaign strategy, ensuring integrated full-funnel growth programs drive pipeline and revenue.
  • The role requires partnering closely with Product, Content, and Sales teams to translate segment narratives into cohesive multi-channel campaigns.
  • Candidates must be data-driven leaders capable of managing a small team while owning critical campaign execution and reporting.

Matching Summary

Match Score: 85

Greenhouse is seeking a Senior Manager for Segment Campaign Strategy to lead data-driven marketing initiatives for priority segments, ensuring cohesive campaign strategies that align with revenue goals. The role emphasizes collaboration across multiple teams and requires a strong background in B2B marketing, particularly within SaaS.

Skills & Requirements

Must-have

  • B2B demand generation experience
  • Account-based marketing (ABM) strategy
  • Full funnel campaign architecture
  • Salesforce data analysis skills
  • Team leadership and management
  • Cross-functional partnership with Sales

Nice-to-have

  • Prior sales or field experience
  • Experience with complex buying committees
  • Background in vertical tiering logic
  • Strong storytelling for product narratives
  • Data-driven optimization mindset

Key Requirements

  • 6-9+ years of B2B demand generation experience
  • Proven experience in Account-Based Marketing (ABM)
  • Experience within SaaS or recurring revenue models
  • Leadership experience managing marketing teams

Work Rights

Not specified

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