Lead the strategy for Crunchyroll's subscription and membership businesses across an 18–60 month horizon, defining the roadmap and operating approach to attract, engage, and retain fans globally
Job Summary
Lead the strategy for Crunchyroll's subscription and membership businesses across an 18–60 month horizon, defining the roadmap and operating approach to attract, engage, and retain fans globally.
Define and evolve Crunchyroll’s membership strategy, tiers, and benefits, using audience insights and segmentation to guide decisions and evaluate pricing across regions and tiers.
Partner with teams across e-commerce, events, games, manga, and partnerships to create a connected fan experience and support regional strategy with clear data and investment guidance.
Matching Summary
Lead the strategy for Crunchyroll's subscription and membership businesses across an 18–60 month horizon, defining the roadmap and operating approach to attract, engage, and retain fans globally.
Salary
$190,000—$220,000 USD
Skills & Requirements
Must-have
SVOD and membership strategy
long-term roadmap development
subscriber acquisition and retention
business case building
cross-functional collaboration
Nice-to-have
passion for anime
global and regional insights
connected fan experience
Key Requirements
12+ years of experience in strategy consulting and/or corporate strategy
5+ years leading high-performing teams
Experience across subscription models, digital commerce, advertising, or streaming/SVOD ecosystems