Sales Account Executive

WJTV

Jackson, MS, United States
Base: $50k; bonus/equity: potential to make $100k ...
On-site
Generate broadcast and digital advertising revenue
Demonstrate marketing and advertising merits
Develop and increase sales volume
WJTV, the local CBS affiliate in Jackson, MS, is seeking a Sales Account Executive to drive both broadcast and digital advertising revenue. The ideal candidate will build relationships with local clients, develop new business, and deliver effective sales presentations, with a focus on achieving revenue goals

Job Summary

  • The Sales Account Executive generates both broadcast and digital advertising revenue by calling on established agencies, cold-calling new prospects and demonstrate the merits of marketing and advertising.
  • You will develop and increase sales volume for both TV and digital revenue, with a focus on working with local clients in the Jackson, MS area (DMA).
  • This position is based at WJTV in Jackson, MS and is the local CBS affiliate.

Matching Summary

Match Score: 85

WJTV, the local CBS affiliate in Jackson, MS, is seeking a Sales Account Executive to drive both broadcast and digital advertising revenue. The ideal candidate will build relationships with local clients, develop new business, and deliver effective sales presentations, with a focus on achieving revenue goals.

Salary

Base: $50K; Bonus/Equity: potential to make $100K+; Benefits: Not specified

Skills & Requirements

Must-have

  • generate broadcast and digital advertising revenue
  • demonstrate marketing and advertising merits
  • develop and increase sales volume
  • work with local clients
  • prepare and deliver sales presentations
  • explain advertising effectiveness
  • develop advertising schedules
  • order entry, contracts, follow-up, and collections

Nice-to-have

  • community minded station
  • advocate for our products and programs
  • learn and implement new strategies

Key Requirements

  • Bachelor’s degree or equivalent experience
  • Sales experience preferred
  • Valid driver’s license
  • Proficiency in MS Office products

Work Rights

Not specified

Tailored Resume

Cover Letter