Director Of Trade Shows & Third Party Events

Workday

Pleasanton, CA, USA
Primary location base pyy range: $195,000 usd - $2...
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Strategic third party events management
Lead generation and brand awareness
Event strategy and planning
** Workday is seeking a Director of Trade Shows & Third Party Events to lead the strategic planning and execution of their third-party event programs. The ideal candidate will have over 12 years of experience in managing events and be skilled in team management, program management, and data analysis. **

Job Summary

  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • Daily responsibilities include working closely with internal stakeholders, setting the goals for each program, determining the promotional strategy, developing unique and effective content, managing budgets, and coordinating all logistics.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 75

** Workday is seeking a Director of Trade Shows & Third Party Events to lead the strategic planning and execution of their third-party event programs. The ideal candidate will have over 12 years of experience in managing events and be skilled in team management, program management, and data analysis. **

Salary

Primary Location Base Pay Range: $195,000 USD - $292,400 USD; Additional US Location(s) Base Pay Range: $164,600 USD - $292,400 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, as well as annual refresh stock grants

Skills & Requirements

Must-have

  • Strategic third party events management
  • Lead generation and brand awareness
  • Event strategy and planning
  • Budget management
  • Logistics coordination
  • Marketing automation and CRM tools

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Empathy and shared enthusiasm
  • Bold ideas and genuine care

Key Requirements

  • Minimum 12+ years of experience
  • Build high level event strategy frameworks
  • Work with minimal supervision
  • Familiarity with Salesforce and Marketo
  • Leveraging event analytics to report on data

Work Rights

Not specified

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