Marketing Lead Associate For Brand Strategy

FANNIE MAE

Multiple Locations, USA
Base: $109,000 - $142,000; bonus/equity: eligible ...
Hybrid
Brand strategy development
Talent acquisition marketing
Marketing initiatives execution
This role will help lead the newly established Enterprise Brand Strategy function and Talent Acquisition marketing, defining intent behind Enterprise brand efforts to drive business growth and market leadership

Job Summary

  • This role will help lead the newly established Enterprise Brand Strategy function and Talent Acquisition marketing, defining intent behind Enterprise brand efforts to drive business growth and market leadership.
  • Responsibilities include defining brand elements, planning and executing brand activation campaigns, and crafting compelling stories and campaigns for talent acquisition.
  • The company offers a broad range of Health, Life, Voluntary Lifestyle, and other benefits and perks that enhance an employee's physical, mental, emotional, and financial well-being.

Matching Summary

This role will help lead the newly established Enterprise Brand Strategy function and Talent Acquisition marketing, defining intent behind Enterprise brand efforts to drive business growth and market leadership.

Salary

Base: $109,000 - $142,000; Bonus/Equity: Eligible for incentive program; Benefits: Comprehensive benefits package

Skills & Requirements

Must-have

  • Brand strategy development
  • Talent Acquisition marketing
  • Marketing initiatives execution
  • Data-driven strategy development
  • Cross-functional collaboration
  • Senior leadership communication

Nice-to-have

  • Purpose-driven innovation
  • Expand access to homeownership
  • Affordable rental housing
  • Thrive in fast-paced environment
  • Lead through change

Key Requirements

  • 4 years marketing strategy and execution experience
  • Prior brand development experience
  • Digital marketing experience
  • Strong analytical skills
  • Exceptional communication abilities
  • Ability to manage multiple projects

Work Rights

Not specified

Tailored Resume

Cover Letter