Senior Manager - Crm Solutions

Merkle

Mumbai, India
Crm strategy development
Customer engagement transformation
Enterprise crm platforms
Lead CRM strategy development for enterprise clients, defining customer engagement roadmaps aligned with business objectives

Job Summary

  • Lead CRM strategy development for enterprise clients, defining customer engagement roadmaps aligned with business objectives.
  • Serve as trusted advisor to C-suite executives and senior marketing leaders on customer engagement vision.
  • Lead solution design for RFPs, RFIs, and enterprise client pitches for CRM & MarTech.

Matching Summary

Lead CRM strategy development for enterprise clients, defining customer engagement roadmaps aligned with business objectives.

Skills & Requirements

Must-have

  • CRM strategy development
  • customer engagement transformation
  • enterprise CRM platforms
  • solutioning and effort estimation
  • RFP/RFI response and solution design

Nice-to-have

  • Retail, BFSI, Healthcare experience
  • Platform certifications
  • large-scale digital transformation
  • Customer Data Platforms (CDPs)
  • GenAI capabilities for marketing

Key Requirements

  • 12+ years in CRM and MarTech
  • 5+ years in strategic consulting
  • 4+ years of pre-sales or solutioning experience
  • Proven track record of leading CRM transformation
  • Experience presenting to C-suite executives

Work Rights

Not specified

Tailored Resume

Cover Letter