Lifecycle Marketing Specialist (air Miles)

AIR MILES Reward Program

Toronto, Ontario, Canada
Base: $45,500.00 - $84,500.00; bonus/equity: may i...
3-5 years relevant marketing experience
Multi-channel campaign management
Data analysis and performance optimization
The role focuses on executing lifecycle marketing strategies for Credit Card and Chequing Account products to drive acquisition, engagement, and retention

Job Summary

  • The role focuses on executing lifecycle marketing strategies for Credit Card and Chequing Account products to drive acquisition, engagement, and retention.
  • Candidates will analyze campaign performance data to provide actionable insights and optimize the collector experience across financial products.
  • The position offers a comprehensive benefits package including health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans.

Matching Summary

The role focuses on executing lifecycle marketing strategies for Credit Card and Chequing Account products to drive acquisition, engagement, and retention.

Salary

Base: $45,500.00 - $84,500.00; Bonus/Equity: May include commission structure and performance-based incentives; Benefits: Health insurance, tuition reimbursement, accident and life insurance, retirement savings plans

Skills & Requirements

Must-have

  • 3-5 years relevant marketing experience
  • Multi-channel campaign management
  • Data analysis and performance optimization
  • Cross-functional workflow coordination
  • Creative development collaboration

Nice-to-have

  • Strong presentation skills in large settings
  • Strategic thinking and innovation
  • Stakeholder relationship building
  • Process improvement mindset
  • Change management support

Key Requirements

  • Degree/diploma in marketing, advertising, or communications
  • 3-5 years of relevant experience in marketing
  • Experience with multi-channel customer lifecycle initiatives

Work Rights

Not specified

Tailored Resume

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