Senior Analyst, Marketing Analytics

Remote

Remote
$52,600 - $147,950 usd; not specified; not specifi...
**
Marketing analytics b2b saas
Multi-touch attribution modeling
Top-of-the-funnel (tofu) streams
** Remote is seeking a Senior Analyst for Marketing Analytics to help shape their global marketing strategy by analyzing and optimizing marketing performance. The role requires extensive experience in marketing analytics, particularly in B2B SaaS, and includes responsibilities such as attribution modeling and strategic planning. **

Job Summary

  • As a Senior Analyst, Marketing Analytics, you will be the strategic engine behind our growth, shaping global marketing strategy and dictating investment decisions.
  • Key responsibilities include developing advanced attribution models, establishing frameworks for measuring non-paid and brand analytics, and driving strategic planning and forecasting for marketing investments.
  • This role offers the opportunity to make a personal difference in the global employment space and contribute to building a best-in-class HR platform.

Matching Summary

Match Score: 75

** Remote is seeking a Senior Analyst for Marketing Analytics to help shape their global marketing strategy by analyzing and optimizing marketing performance. The role requires extensive experience in marketing analytics, particularly in B2B SaaS, and includes responsibilities such as attribution modeling and strategic planning. **

Salary

$52,600 - $147,950 USD; Not specified; Not specified

Skills & Requirements

Must-have

  • Marketing analytics B2B SaaS
  • Multi-touch attribution modeling
  • Top-of-the-Funnel (TOFU) streams
  • Full-funnel vision
  • Share of Voice (SoV) reporting
  • Snowflake, Dbt, BI tools
  • Salesforce, HubSpot, Sigma, Tableau, Looker

Nice-to-have

  • Experience working remotely
  • Strategic communication with executives
  • Ambitious problems
  • Future focused work culture
  • Innovation as a core value

Key Requirements

  • Extensive professional experience in marketing analytics
  • Proven track record of designing attribution modeling
  • Deep understanding of non-paid focus areas
  • Experienced and confident in technical stack
  • Professional fluency in English

Work Rights

Not specified

Tailored Resume

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