Manager, Imx - Consumer & Shopper Connection Planning, Sparkling Flavors

Coca-Cola

Shanghai, China
Hybrid
Marketing and media experience
Digital marketing expertise
Cross-functional collaboration
This role connects brand business and creative strategy to deliver a consumer-centric ecosystem

Job Summary

  • This role connects brand business and creative strategy to deliver a consumer-centric ecosystem.
  • The Connection Planning Manager will lead always-on campus recruitment campaigns for Sprite and Fanta.
  • Coca-Cola fosters a diverse and inclusive culture that empowers employees to grow and collaborate globally.

Matching Summary

This role connects brand business and creative strategy to deliver a consumer-centric ecosystem.

Skills & Requirements

Must-have

  • Marketing and media experience
  • Digital marketing expertise
  • Cross-functional collaboration

Nice-to-have

  • Experience with consumer and shopper plans
  • Ability to influence stakeholders
  • Agile team collaboration

Key Requirements

  • At least 4 years of experience
  • Experience in media strategy
  • Fluent in English and Mandarin

Work Rights

Not specified

Tailored Resume

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