Trade Marketing Manager

Haleon

Hong Kong
5+ years trade marketing experience in fmcg
New product launch at trade level
Modern trade and drug store practice knowledge
This position is responsible for leading local teams to drive category development, optimize profitability, and grow market share for trusted consumer health brands

Job Summary

  • This position is responsible for leading local teams to drive category development, optimize profitability, and grow market share for trusted consumer health brands.
  • The role requires planning and implementing activation plans for new campaigns while closely monitoring market performance to recommend remedial actions.
  • Haleon fosters an agile, performance-focused culture that unites employees through a purpose-driven strategy to deliver better everyday health with humanity.

Matching Summary

This position is responsible for leading local teams to drive category development, optimize profitability, and grow market share for trusted consumer health brands.

Skills & Requirements

Must-have

  • 5+ years trade marketing experience in FMCG
  • New product launch at trade level
  • Modern trade and drug store practice knowledge
  • Strategic and analytical thinking expertise
  • Cross-functional collaboration with sales and logistics

Nice-to-have

  • Outstanding people leadership capabilities
  • Strong internal influence skills
  • Alliance building oriented team player
  • Excellent communicator and active listener
  • Experience managing agency work for BTL activities

Key Requirements

  • Bachelor's Degree in Marketing or Business Administration
  • 5+ years of trade marketing experience within FMCG industry
  • Proven track record of achievements in large scaled communication campaigns

Work Rights

Not specified

Tailored Resume

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