This role involves shaping the firm's marketing agenda and leading a high-performing national team within a complex B2B professional services environment
Job Summary
This role involves shaping the firm's marketing agenda and leading a high-performing national team within a complex B2B professional services environment.
The successful candidate will drive measurable outcomes through integrated campaigns, demand generation programs, and the strategic use of CRM and marketing automation.
BDO offers a collaborative culture with extensive benefits including health and wellbeing programs, professional development support, and inclusive recruitment practices.
Matching Summary
This role involves shaping the firm's marketing agenda and leading a high-performing national team within a complex B2B professional services environment.
Skills & Requirements
Must-have
Senior marketing leadership experience
National team management of 20+ people
B2B partner-led environment expertise
CRM and marketing automation proficiency
Demand generation and campaign ROI ownership
Go-to-market planning and alignment
Nice-to-have
Openness to leveraging AI technology
Experience in matrixed multi-office organizations
Strong stakeholder influence on senior leaders
Continuous improvement culture building
Intellectual capital translation skills
Key Requirements
Tertiary qualifications in Marketing or related discipline
Demonstrated experience leading national marketing functions