This role is responsible for defining how Nu launches and grows its product in the US, shaping the story, running launches end-to-end, and setting the standard for customer communication
Job Summary
This role is responsible for defining how Nu launches and grows its product in the US, shaping the story, running launches end-to-end, and setting the standard for customer communication.
Key responsibilities include owning US product marketing outcomes, developing sharp positioning and GTM choices, and translating product stories into high-impact web and landing experiences.
Benefits include the opportunity to earn equity, comprehensive insurance, extended parental leaves, learning and wellness programs, 401K, savings plans, and relocation assistance.
Matching Summary
This role is responsible for defining how Nu launches and grows its product in the US, shaping the story, running launches end-to-end, and setting the standard for customer communication.
Skills & Requirements
Must-have
Define product narrative and go-to-market
Lead end-to-end product launches
Shape product strategy with customer insight
Drive acquisition, engagement, and retention
Utilize AI for workflow automation
Deep understanding of customer lifecycle
Nice-to-have
Leadership through influence
Startup-minded and adaptable
Collaborative and high-trust environment
Experience in regulated environments
Key Requirements
8-10+ years in product marketing or similar roles
Senior PMM/PMM lead on high-impact launches
Proven track record of end-to-end launches with quantified impact