Sr. Demand Generation Manager

Workday

Home Office, , USA
Base: $115,200 usd - $204,700 usd; bonus/equity: e...
Fully remote
Demand generation and campaign strategy
Revenue tracking and funnel reporting
Webinar and field event ownership
The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth

Job Summary

  • The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.
  • This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.
  • Workday offers a flexible work approach combining in-person and remote time, with a culture rooted in integrity, empathy, and shared enthusiasm.

Matching Summary

The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.

Salary

Base: $115,200 USD - $204,700 USD; Bonus/Equity: Eligible for bonus plan and stock grants; Benefits: Comprehensive benefits package

Skills & Requirements

Must-have

  • demand generation and campaign strategy
  • revenue tracking and funnel reporting
  • webinar and field event ownership
  • multi-channel integrated marketing programs
  • cross-functional collaboration
  • campaign performance optimization
  • marketing platform data hygiene

Nice-to-have

  • strong communication skills
  • proactive stakeholder updates
  • curious and collaborative mindset
  • flexible work environment
  • global team exposure
  • ownership and visibility
  • strategic planning aligned to business priorities

Key Requirements

  • 8+ years demand generation experience
  • 8+ years revenue tracking experience
  • structured webinar and event planning
  • proficiency in campaign execution
  • experience with funnel metrics reporting

Work Rights

Not specified

Tailored Resume

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