Not specified (assumed flexible based on content production needs)
Social-first content creation
Vertical video production
Reels tiktok shorts expertise
AirAsia is seeking an Executive, Content Producer to lead and execute social media and product campaign content, from ideation to final output, while also serving as on-screen talent when necessary. The role emphasizes social-first storytelling and requires a blend of creative direction, production, and performance analysis to optimize content
Job Summary
The role requires leading the end-to-end creation of social media and product campaign content from initial ideation to final output.
Candidates must be willing to step in as on-camera talent to bring stories to life and guide shoots effectively.
Success involves monitoring content performance metrics like reach and engagement to optimize future creative strategies.
Matching Summary
Match Score: 85
AirAsia is seeking an Executive, Content Producer to lead and execute social media and product campaign content, from ideation to final output, while also serving as on-screen talent when necessary. The role emphasizes social-first storytelling and requires a blend of creative direction, production, and performance analysis to optimize content.