You will be accountable for leading the planning and implementation of all media and media partnerships in support of Biogen’s US teams
Job Summary
You will be accountable for leading the planning and implementation of all media and media partnerships in support of Biogen’s US teams.
This role includes accountability for media performance, the management of our Media AORs, and deep understanding of both TV and Digital Media for both HCP and Patients.
Biogen offers a full and highly competitive range of benefits designed to support our employees’ and their families physical, financial, emotional, and social well-being.
Matching Summary
You will be accountable for leading the planning and implementation of all media and media partnerships in support of Biogen’s US teams.
Salary
Base: $169,000.00-$269,000.00; Bonus/Equity: short term and long-term incentives, including cash bonus and equity incentive opportunities; Benefits: Medical, Dental, Vision, & Life insurances, Fitness & Wellness programs, Disability insurance, Paid time off, Paid Maternity and Parental Leave, 401(k) program, Employee stock purchase plan, Tuition reimbursement
Skills & Requirements
Must-have
Digital media strategy
HCP and DTC media
Media performance analytics
Omnichannel marketing
Media AOR management
Nice-to-have
Digital media disrupter
Intellectual curiosity
Solutions-oriented mindset
Customer-centric approach
Key Requirements
Minimum of 10 years’ media healthcare experience
BA/BS required
Proven experience leading integrated media campaigns