Brand Manager Digital (m/f/x)

Seqirus Germany

Munich, Germany
On-site
Data-driven multi-channel marketing strategies
Optimize customer journey and touchpoints
Digital and innovation ambassador
Seqirus Germany is seeking a Brand Manager Digital to develop and implement multi-channel marketing strategies for their flu and travel vaccine portfolio in Munich. The ideal candidate should have experience in brand management or digital marketing within the pharmaceutical industry, with a strong focus on data-driven strategies and cross-functional collaboration

Job Summary

  • Design and execute data-driven, multi-channel marketing strategies to deliver relevant content to healthcare professionals and key stakeholders.
  • Act as a digital and innovation ambassador, driving new ways of working and inspiring digital adoption, especially within the field force.
  • Align brand and digital strategies with Sales, Medical, Market Access, Operations, and other key partners, while ensuring compliance with relevant regulations.

Matching Summary

Match Score: 85

Seqirus Germany is seeking a Brand Manager Digital to develop and implement multi-channel marketing strategies for their flu and travel vaccine portfolio in Munich. The ideal candidate should have experience in brand management or digital marketing within the pharmaceutical industry, with a strong focus on data-driven strategies and cross-functional collaboration.

Skills & Requirements

Must-have

  • Data-driven multi-channel marketing strategies
  • Optimize customer journey and touchpoints
  • Digital and innovation ambassador
  • CRM systems and marketing automation
  • Compliance with regulations

Nice-to-have

  • Passion for innovation and continuous improvement
  • Strong cross-functional partnerships
  • Curiosity and forward-thinking mindset

Key Requirements

  • University degree in Business, Science, IT, or related field
  • 3-5 years of experience in brand management or digital marketing
  • Experience in pharmaceutical/healthcare industry
  • Strong knowledge of multi-channel marketing, CRM, and data-driven engagement

Work Rights

Not specified

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