Rural Channel Development Manager

jobs.abbott

Ho Chi Minh City, Vietnam
Base: not specified; bonus/equity: not specified; ...
5+ years trade marketing experience
Rural channel development expertise
Gt sales and route to market knowledge
This role focuses on identifying growth sources in the rural channel through category, channel, and shopper insights

Job Summary

  • This role focuses on identifying growth sources in the rural channel through category, channel, and shopper insights.
  • The successful candidate will co-develop and implement integrated ethical-trade-consumer programs tailored for rural retailers and shoppers.
  • Abbott offers a global healthcare environment with career development opportunities and recognition as a top place to work.

Matching Summary

This role focuses on identifying growth sources in the rural channel through category, channel, and shopper insights.

Salary

Base: Not specified; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • 5+ years trade marketing experience
  • Rural channel development expertise
  • GT sales and route to market knowledge
  • Retailer program customization skills
  • In-store merchandising execution

Nice-to-have

  • Strong analytical and strategic thinking
  • Cross-functional collaboration abilities
  • Nielsen or Kantar panel knowledge
  • Digital media planning input
  • Winning mindset and resilience

Key Requirements

  • Minimum 5 years of trade marketing experience
  • Bachelor's degree in Business, Economics, or Marketing
  • Proven success in GT channel and trade marketing

Work Rights

Not specified

Tailored Resume

Cover Letter