SmartCare is seeking a Marketing Manager to drive brand awareness and lead generation through integrated marketing campaigns. The ideal candidate should possess a blend of analytical and creative skills, along with experience in digital marketing and project management
Job Summary
The role involves executing multi-channel marketing campaigns to drive brand awareness and lead generation while collaborating cross-functionally with sales and product teams.
Candidates will manage end-to-end trade show logistics, develop customer-focused messaging, and optimize digital channels including SEO and paid media.
The position requires translating technical offerings into compelling content for both external customers and internal communications while tracking key performance indicators.
Matching Summary
Match Score: 85
SmartCare is seeking a Marketing Manager to drive brand awareness and lead generation through integrated marketing campaigns. The ideal candidate should possess a blend of analytical and creative skills, along with experience in digital marketing and project management.
Skills & Requirements
Must-have
Bachelor's degree in Marketing or related field
2-5 years of marketing experience
Campaign execution across digital channels
Content development for external and internal audiences
Trade show planning and logistics management
Digital marketing tools and CRM proficiency
Nice-to-have
B2B marketing experience preferred
Experience with account-based marketing strategies
Knowledge of SEO and paid media tactics
Background in healthcare or refrigeration industries
Strong analytical mindset for data-driven decisions
Key Requirements
Bachelor's degree in Marketing, Business, or Communications
2-5 years of professional marketing experience
Proficiency with CRM and marketing automation tools