Senior Director, Media Analytics

Dentsu Aegis Network

Detroit, Michigan, US
Base: $119,000 - $172,000 annually; bonus/equity: ...
Hybrid
8+ years digital media analytics experience
4+ years people management leadership
Cross-channel measurement and mta/mmm expertise
This role is responsible for shaping the vision for media measurement and reporting across linear and digital channels while modernizing how success is defined

Job Summary

  • This role is responsible for shaping the vision for media measurement and reporting across linear and digital channels while modernizing how success is defined.
  • The Senior Director will lead cross-brand alignment on data integration, streamlined reporting, and insight development to increase value from media investments.
  • Employees are required to work in the Detroit office three days per week as part of a hybrid work model that combines flexibility with in-person collaboration.

Matching Summary

This role is responsible for shaping the vision for media measurement and reporting across linear and digital channels while modernizing how success is defined.

Salary

Base: $119,000 - $172,000 annually; Bonus/Equity: Not specified; Benefits: Medical, vision, dental, 401k, PTO, parental leave

Skills & Requirements

Must-have

  • 8+ years digital media analytics experience
  • 4+ years people management leadership
  • Cross-channel measurement and MTA/MMM expertise
  • Advanced data visualization and dashboarding skills
  • Executive storytelling and presentation capabilities

Nice-to-have

  • AI tool proficiency (Copilot, Claude, Gemini)
  • SQL and Python programming knowledge
  • Experience with clean rooms and predictive modeling
  • Entrepreneurial mindset challenging status quo
  • Ad tech platform familiarity (CM360, Adobe)

Key Requirements

  • Bachelor's degree required; Master's preferred
  • 8+ years in analytics supporting digital media
  • 4+ years people management experience
  • Must be able to work in Detroit office 3 days/week

Work Rights

Not specified

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