Assistant Manager, Media

Melco Resorts & Entertainment

3 years media planning experience
Performance marketing and sem expertise
Mainland china market knowledge
The role is responsible for managing the planning of paid media strategy to drive brand advocacy and customer conversion in the Mainland China market

Job Summary

  • The role is responsible for managing the planning of paid media strategy to drive brand advocacy and customer conversion in the Mainland China market.
  • Candidates must collaborate with internal teams including Content, PR, and Social Media to ensure consistent communication across all touchpoints.
  • The position requires driving team and agency performance while monitoring campaign spending and providing optimization plans proactively.

Matching Summary

The role is responsible for managing the planning of paid media strategy to drive brand advocacy and customer conversion in the Mainland China market.

Skills & Requirements

Must-have

  • 3 years media planning experience
  • Performance marketing and SEM expertise
  • Mainland China market knowledge
  • Bilingual Chinese and English communication

Nice-to-have

  • Strong strategic mindset
  • Customer centric approach
  • Excellent time management skills
  • Flexibility in fast-paced environment

Key Requirements

  • Bachelor's degree or above
  • At least 3 years relevant experience
  • Experience with Performance marketing
  • Proficiency in Chinese and English

Work Rights

Not specified

Tailored Resume

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