Sr. Analyst, Media Analytics & Attribution

NBC UNIVERSAL

New York, United States
Base: $85,000 - $115,000; bonus/equity: not specif...
On-site
Manage and maintain critical attribution models
Upkeep, maintain, and upgrade attribution tools
Conduct deep dives and exploratory analyses
This role will be key in supporting NBCUniversal’s industry-leading media attribution methodologies, as well as helping to grow data accessibility initiatives across our organization to make better, faster, data-driven decisions

Job Summary

  • This role will be key in supporting NBCUniversal’s industry-leading media attribution methodologies, as well as helping to grow data accessibility initiatives across our organization to make better, faster, data-driven decisions.
  • The Sr. Analyst will collaborate with marketing, data science, data engineering, and other analytics teams to deploy cutting-edge attribution models and develop new and innovative ways to connect stakeholders with existing data.
  • This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week.

Matching Summary

This role will be key in supporting NBCUniversal’s industry-leading media attribution methodologies, as well as helping to grow data accessibility initiatives across our organization to make better, faster, data-driven decisions.

Salary

Base: $85,000 - $115,000; Bonus/Equity: Not specified; Benefits: company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks

Skills & Requirements

Must-have

  • Manage and maintain critical attribution models
  • Upkeep, maintain, and upgrade attribution tools
  • Conduct deep dives and exploratory analyses
  • Produce reporting on media ROI
  • Proficient in SQL and OOP language (R or Python)
  • Strong grasp of Machine Learning concepts

Nice-to-have

  • Collaborate with marketing and data science teams
  • Help lead innovation within the analytics team
  • Explore connections with broader internal and external teams
  • Ability to navigate through ambiguity
  • Demonstrates strong sense of curiosity

Key Requirements

  • Bachelor’s degree in Mathematics, Statistics, or STEM field
  • 2+ years of experience in analytics centered role
  • Proficient in data visualization software (Tableau)
  • Effective communicator and collaborator
  • Ability to work independently and manage multiple projects

Work Rights

Not specified

Tailored Resume

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