Brand Portfolio Manager, Young Learners Ae

Springnature

Mexico City, Mexico
Brand strategy development
Product lifecycle management
Data-driven brand insights
Springer Nature is a leading global publisher providing technology-enabled products and services to researchers, health professionals, and educators

Job Summary

  • Springer Nature is a leading global publisher providing technology-enabled products and services to researchers, health professionals, and educators.
  • The Brand Portfolio Manager is responsible for developing and executing brand strategies for Macmillan Education ELT's Pre-Primary & Primary American English product portfolio to maximize sales and market competitiveness.
  • The role involves collaborating with multiple internal teams to deliver effective global brand campaigns, ensuring consistent brand application across channels, and supporting regional marketing and sales teams.

Matching Summary

Springer Nature is a leading global publisher providing technology-enabled products and services to researchers, health professionals, and educators.

Skills & Requirements

Must-have

  • Brand strategy development
  • Product lifecycle management
  • Data-driven brand insights
  • Global team collaboration
  • Bilingual Spanish and English
  • Marketing asset briefing
  • Go to market strategy execution

Nice-to-have

  • Educational product portfolio management
  • Creative problem-solving
  • Emerging industry trends adaptation
  • Strong influencing and communication
  • Planning and organization skills
  • Use of Canva and SharePoint

Key Requirements

  • Bachelor’s degree in Marketing or related field
  • Fluency in Spanish and English C1-C2
  • 3-5 years brand management experience
  • Experience with global brand initiatives
  • Intermediate proficiency in Excel, Word, PowerPoint
  • Experience working in global teams

Work Rights

Not specified

Tailored Resume

Cover Letter