Senior Manager, Segment Campaign Strategy

Greenhouse

Anywhere In The United States, United States
**
B2b demand generation experience
Account-based marketing strategy
Full funnel campaign architecture
** Greenhouse is seeking a Senior Manager for Segment Campaign Strategy to lead data-driven marketing initiatives aimed at priority segments. This role involves developing integrated campaigns, collaborating cross-functionally, and managing a small team to drive pipeline growth. **

Job Summary

  • The role focuses on owning the campaign strategy and roadmap for priority segments to drive marketing sourced pipeline and revenue.
  • You will partner closely with Product, Content, and Sales to translate narratives into integrated, full-funnel programs across all channels.
  • As a data-driven people leader, you will manage a small team while balancing strategic planning with hands-on execution of critical campaigns.

Matching Summary

Match Score: 75

** Greenhouse is seeking a Senior Manager for Segment Campaign Strategy to lead data-driven marketing initiatives aimed at priority segments. This role involves developing integrated campaigns, collaborating cross-functionally, and managing a small team to drive pipeline growth. **

Skills & Requirements

Must-have

  • B2B demand generation experience
  • Account-based marketing strategy
  • Full funnel campaign architecture
  • Sales and RevOps partnership
  • Data-driven performance optimization

Nice-to-have

  • Prior sales or field experience
  • SaaS recurring revenue background
  • Complex buying committee knowledge
  • Team leadership and coaching skills
  • Cross-functional collaboration expertise

Key Requirements

  • 6-9+ years B2B demand gen experience
  • Experience in SaaS or recurring revenue models
  • Proven track record in segment marketing

Work Rights

Not specified

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