Shopper Insights Manager - Iberia

Mondelez International

Madrid, Spain
Retailer customer plans
Shopper insights and analytics
Data modeling
You will be responsible for converting in-depth shopping and retail environment insights into category, retail and customer strategies and recommendations

Job Summary

  • You will be responsible for converting in-depth shopping and retail environment insights into category, retail and customer strategies and recommendations.
  • You will have the responsibility to ensure shopping is integrated into marketing plans and programs as well as supporting the cross-category shopper insights agenda.
  • Drives action oriented insights on innovation, communication, category and brand growth imperatives to shopper, customer and net revenue planning teams.

Matching Summary

You will be responsible for converting in-depth shopping and retail environment insights into category, retail and customer strategies and recommendations.

Skills & Requirements

Must-have

  • retailer customer plans
  • shopper insights and analytics
  • data modeling
  • market segmentation models
  • influencing key customers
  • commercial functions partnership

Nice-to-have

  • social intelligence
  • growth opportunities identification
  • behavior changing insight
  • data visualization tools
  • impactful presentations

Key Requirements

  • 8-10 years progressive professional experience
  • minimum 6 years commercial capacity
  • at least 1 year insights-focused role
  • University degree in a related field
  • Spanish and English proficiency

Work Rights

Not specified

Tailored Resume

Cover Letter