As the Senior Manager Loyalty & CRM, you will be a key member of the local Marketing Leadership team, responsible for driving substantial business results through successful in-market loyalty programs
Job Summary
As the Senior Manager Loyalty & CRM, you will be a key member of the local Marketing Leadership team, responsible for driving substantial business results through successful in-market loyalty programs.
You will lead the adaptation of the loyalty strategy into impactful local loyalty and CRM programs that drive customer conversion, retention, and long-term value, and be responsible for their successful execution.
At bp, we support our people to learn and grow in a diverse and challenging environment and offer benefits to enable your work to fit with your life.
Matching Summary
As the Senior Manager Loyalty & CRM, you will be a key member of the local Marketing Leadership team, responsible for driving substantial business results through successful in-market loyalty programs.
Skills & Requirements
Must-have
loyalty marketing
customer retention
partner management
CRM strategy
omni-channel CX plan
Nice-to-have
digital fluency
customer-focused approach
high-performance culture
sustainability awareness
Key Requirements
10-15+ years' experience in loyalty marketing, CRM or customer engagement
Strong leadership and partner management skills
Outstanding team-building skills
Strong analytical skills
Excellent communication and collaboration abilities