Marketing Manager, Services Marketing

Valmet

Jyväskylä, Finland
Hybrid
B2b services marketing
Installed base marketing
Digital marketing
This role is ideal for an experienced, pragmatic marketer who enjoys working close to the business, sales, and service experts, and who knows how to turn installed base, lifecycle data and customer needs into measurable commercial impact

Job Summary

  • This role is ideal for an experienced, pragmatic marketer who enjoys working close to the business, sales, and service experts, and who knows how to turn installed base, lifecycle data and customer needs into measurable commercial impact.
  • Your responsibilities include translating services business objectives into clear marketing priorities, planning and executing demand generation initiatives, and collaborating closely with sales and business management to ensure tangible business outcomes.
  • You will have a meaningful role in a global B2B business where marketing is closely connected to commercial results, along with the opportunity to work hands-on with aftermarket and service offerings that are essential to customers’ operational performance.

Matching Summary

This role is ideal for an experienced, pragmatic marketer who enjoys working close to the business, sales, and service experts, and who knows how to turn installed base, lifecycle data and customer needs into measurable commercial impact.

Skills & Requirements

Must-have

  • B2B Services Marketing
  • Installed Base Marketing
  • Digital Marketing
  • Data Analytics
  • Value-Based Selling
  • Campaign Execution

Nice-to-have

  • Agile Marketing Practices
  • AI-Supported Marketing
  • Psychological Safety
  • Continuous Improvement

Key Requirements

  • Master's degree
  • +5 years of relevant marketing experience
  • International B2B environment experience
  • Aftermarket/Services/Parts/Lifecycle-driven business experience
  • Industrial or technical B2B environment experience
  • Excellent written and verbal communication skills in English
  • Willingness to travel occasionally

Work Rights

Not specified

Tailored Resume

Cover Letter