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Softline Solutions is seeking a Director of Social & Content to lead social media and content strategy for various brands. The ideal candidate should possess 8-10 years of experience in social media and content strategy, preferably in an agency or multi-brand environment, and have a strong creative background.
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Job Summary
This role owns the vision, strategy, and standards for social storytelling to ensure brands are relevant and engaging across platforms.
The ideal candidate brings agency or multi-brand experience with a proven ability to scale social programs that balance brand-building with measurable impact.
You will partner closely with Product, Performance, Creative, and Lifecycle teams to shape social and content strategy across the brand portfolio.
Matching Summary
Match Score: 75
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Softline Solutions is seeking a Director of Social & Content to lead social media and content strategy for various brands. The ideal candidate should possess 8-10 years of experience in social media and content strategy, preferably in an agency or multi-brand environment, and have a strong creative background.
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Skills & Requirements
Must-have
8-10 years social media experience
Proven social and content strategy ownership
Agency or multi-brand environment experience
Strong creative judgment and instincts
Deep understanding of major social platforms
Nice-to-have
Experience with creator ecosystems
Ability to balance performance and storytelling
Comfort influencing senior stakeholders
Organizational skills for complex scale
Fresh thinking on emerging formats
Key Requirements
8–10 years of experience in social media or content strategy
Proven experience owning strategy for a brand or portfolio
Agency or high-growth multi-brand environment background preferred